With Chinese New Year just around the corner, the festive celebration spirit was high during Tiger Beer’s “Abundance of Prosperity” consumer event held at Kepong Food Court, where consumers gathered with families and friends to celebrate a year of hard work while looking forward to a better year ahead. The exciting buzz from the laughter and chatter of the crowd, and the regular breakouts of loud ‘yum-seng’ toast, were further amplified by the energetic Lion Dance, the appearance of God of Prosperity, games and live music performances presented to consumers by Tiger Beer.
Launched late December, Tiger Beer’s Chinese New Year Campaign ‘Abundance of Prosperity’ has started to bring early new year blessing and joy to consumers nationwide. To date, seven consumers have claimed the big RM8,888 ang-pows, with 43 ang-pows still waiting for the lucky winners to grab until 15th February 2017. All consumers have to do is purchase any big bottle of Tiger Beer, Heineken Beer, Guinness Stout, or Anchor Beer in coffee shops, food courts, and restaurants, and check the bottle cap liners to see if they have the winning bottle cap liners. Continue reading
This Chinese New Year (CNY), Tiger Beer is rewarding its discerning consumers with an Abundance of Prosperity for their continuous support and loyalty. Heineken Malaysia Berhad’s CNY campaign for the Year of Rooster, led by Asia’s iconic Tiger Beer, launched nationwide today will see over one million Malaysian consumers win cash and prizes worth a total of RM2 million.