3890Tigers Campaign Inspired Thousands To Stand Against Illegal Tiger Trade

Wideshot of The Square, Publika during 3890Tigers campaign finale on Global Tiger Day

Wideshot of The Square, Publika during 3890Tigers campaign finale on Global Tiger Day

Exactly a month ago, Tiger Beer began to encourage its fans to uncage their creativity and join hands in taking a stand against illegal tiger trade via the global 3890Tigers campaign in collaboration with World Wide Fund for Nature (WWF). The brewer had removed the iconic tiger on the logo across all its packaging for this campaign and posed a rhetorical question, ‘Can you imagine a world without tigers?’ Fans instantaneously jumped at the opportunity to show their support to raise awareness on the consequences of the illegal tiger trade. Continue reading

JOIN TIGER BEER IN TAKING A STAND FOR TIGERS

New packaging of Tiger Beer for Save The Tiger campaign

New packaging of Tiger Beer for Save The Tiger campaign

Tiger Beer fans might notice something different about the design on bottles and cans of Tiger Beer this month – the iconic tiger in the logo has gone missing. It comes as the 3890Tigers campaign launches in Malaysia, asking consumers to uncage their creativity and join Tiger Beer in taking a stand against the illegal tiger trade. Continue reading

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