Sharing Good Taste with a Raspberry Twist by 1664 Rosé, a newest variant of 1664 Blanc
SHAH ALAM, 3 December 2021 – 1664 Blanc today owns the centre stage of the country’s wheat beer development as consumers prefer its premium quality, iconic blue bottle and refreshing taste that comes with a fruity twist. Building on the runway success of the French’s wheat beer in product innovations, Carlsberg Malaysia launches a brand-new variant, 1664 Rosé, a wheat beer with a hint of raspberry, sharing good taste with consumers. Santé! (Cheers)
“1664 Blanc is the leading brand in our premium portfolios and has been growing steadily these years albeit the pandemic. This evening, we are excited to host you over a ‘good taste with a twist’ dinner where you can experience the playfully elegance 1664 Rosé, our French premium wheat beer with a hint of raspberry in a tantalizing delicious pink-amber brew,” said Carlsberg Malaysia’s Managing Director, Stefano Clini, in a media launch held at Envi Skydining, Menara TA One, KL.Continue reading →
1664 Blanc bridges French and Malaysian cuisine in Bon Appetit-lah campaign.
Elevate gastronomic experiences at home with French-Malaysian 1664 Blanc recipes and stand to WIN premium cookware set, luxurious holiday packages post MCO and more!
Shah Alam, 8 June 2021 – French’s No. 1 premium wheat beer 1664 Blanc inspires beer lovers to share good taste in its Bon Appetit-lah campaign where France meets Malaysia in a twist of gastronomy. Starting June onwards, 1664 Blanc will unveil five unique French-Malaysian fusion recipes curated by French Chef Nathalie of Nathalie Gourmet Studio, and Malaysian Chef Isadora Chai of Bistro à Table for consumers to cook and try at home during the full movement control order (FMCO). To elevate beer lovers’ gastronomic experiences, the Bon Appetit-lah consumer promotion for 1664 Blanc purchases offers chances to win exclusive 1664 Blanc merchandise, Le Creuset cookware, luxury island vacations post-MCO and more!Continue reading →
Is work-life balance a luxury or necessity? To Kronenbourg 1664, it is an increasing popular movement where the no. I French premium brew in Malaysia enables and enhances the quality moments via its ‘Taste the French Way of Life’ campaign. Continue reading →
Kronenbourg 1664 brought the ultimate experience of ‘Taste the French Way of Life’ to more than 500 urbanites when the No.1 premium French beer celebrated the importance of work-life balance at its year-end bash! The evening was reminiscent of a fun-filled and relaxing neighbourhood get-together at Oasis Square, Ara Damansara. Continue reading →
Kronenbourg 1664 brings to urbanites the ultimate avenue for achieving work-life balance as the ‘Taste the French Way of Life’ saga celebrates its finale with Kronenbourg 1664’s Year-end Bash! It will be an evening reminiscent of a fun-filled and relaxing neighbourhood get-together on December 4th, 2014 as Kronenbourg 1664’s Year-end Bash brings friends and family together at Oasis Square, Ara Damansara. Continue reading →