Tag Archives: beer

The Great Brew Fest 2018! And A New Lager

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The Great Brew Fest logo

The Great Brew Fest logo

We have a new beer this year. It is the TIger Amber Lager. We simply love it’s smoth refreshing taste! Read more about the Great Brew Fest and the new Lager bellow.

Beer lovers rejoice! Heineken Malaysia Berhad (HEINEKEN Malaysia), the leading brewer in the country, is “brewing” up the best festival this October.

Presenting The Great Brew Fest– a nationwide celebration ofgreat quality brews and craftsmanship, where beer enthusiasts and social drinkers get to enjoy fantastic promotions on HEINEKEN Malaysia’s portfolio of premium international beers, stouts and ciders. Gather your friends and revel in a variety of “hoppy” happenings at The Great Brew Fest and have fun while learning something new about your favourite brews. Continue reading →

HEINEKEN® STAR SERVE CROWNS 2018 WINNER

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Heineken®'s Brand Ambassadors welcoming guests at the Heineken® Star Serve Final 2018 at Black Box, Publika

Heineken®’s Brand Ambassadors welcoming guests at the Heineken® Star Serve Final 2018 at Black Box, Publika

Malaysia has a new ‘star’ bartender, as the Heineken® Star Serve 2018 winner was crownedtoday at Blackbox, Publika. In a tightly-contested finale, eight of Malaysia’s finest bartenders went head-to-head to bag the title of the best Heineken® bartender in Malaysia, with Edilon C. Cauilanfrom The Beer Factory, Raja Udaemerging victorious.  Continue reading →

Take a stand with Tiger Beer to save wild tigers

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Artist Julian Oh stands beside his design for the Endangered Edition Collection, _Maximus_

Artist Julian Oh stands beside his design for the Endangered Edition Collection, _Maximus_

Tiger Beer, Malaysia’s number one beer, and local streetwear brand Pestle & Mortar Clothing (PMC), in collaboration with World Wide Fund for Nature (WWF),launched the Endangered Editioncollection today at Pestle & Mortar’s flagship store in Bangsar. This unique collaboration aims to raise awareness for the dwindling number of wild tigers – 100% of the proceeds from the sale of the collection will go to WWF- Malaysia for tiger conservation efforts. Continue reading →

THE PERFECT STOUT DESERVES A PERFECT POUR

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The eight finalists during the Guinness Perfect Pour Finale event at The Square, Publika

The eight finalists during the Guinness Perfect Pour Finale event at The Square, Publika

Excitement was at its peak as GUINNESS, Malaysia’s favourite stout, announced the winners of its Perfect Pour contest, today. Over the past month, trainers from the HEINEKEN Malaysia Star Academy have travelled the length and breadth of the country, teaching hundreds of bartenders the methods to pouring a great pint of GUINNESS. Continue reading →

Three loyal consumers experienced an Overflowing of Prosperity via the “Tiger Shopper Sweep” Game

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L-R Liew Nyuk Foong, Chua Ming Teck and Ng Poh Gaik, Tiger Shopper Sweep Grand Prize Winners

L-R Liew Nyuk Foong, Chua Ming Teck and Ng Poh Gaik, Tiger Shopper Sweep Grand Prize Winners

“Tiger Shopper Sweep”, an initiative by Tiger Beer for its 2018 Chinese Year campaign concluded successfully. Three loyal consumers were rewarded with RM6,000.00 worth of items in total from a Tesco store in the Klang Valley.

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Sabahan wins the Heineken Star Serve National Finals 2017

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Daimler Kenn Cagas from The Beer Factory, Kota Kinabalu (left) duels with Richard Jugie from The Sarawak Club, Kuching to decide who will start the perfect pour ritual in the tie-breaker round of the Heineken® Star Serve National Finals 2017.

Hosted by HEINEKEN Malaysia Star Academy, the Heineken Star Serve returned for the 4th year to continue its search for Malaysia’s best bartender. Eight of the finest bartenders going head to head to pour the perfect pint of Heineken® draught beer. Daimler Kenn Cagas, all the way from The Beer Factory Kota Kinabalu was named Malaysia’s Hero of the Year and will be going on an all-expenses-paid trip to Amsterdam to explore the Heineken® Experience. Continue reading →

Budget Drinking At FriendsCino $10 per Pint

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connors Friends Cino

Wanna have a happy happy hour and not break the bank? FriendsCino is having a Connor’s Stout $10 a pint before 9pm offer . Valid until 22nd December 2016. On all their branches which includes Trec KL, Damansara Perdana, Sri Petaling, Vivahome and Pelangi JB

Octoberfest morphs into Passport International Beerfest

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13 Consumers participating in a Passport International Beerfest game during the launch event at Trec KL on Sept 22, 2016.

Consumers participating in a Passport International Beerfest game during the launch event at Trec KL on Sept 22, 2016.

It is that time of the year where we cheers with our friends and family. Where every pub, bar, tavern, and bistro in town will celebrate beer and cider’s glorious existence. This year, Heineken Malaysia Berhad has got something up its sleeves for beer lovers.

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Identified: 86 worthy Tiger FC fans to battle for ‘The Ultimate Fan’ title

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TigerFC edm May 1

TigerFC edm May 1

After a nationwide hunt, 86 Tiger FC fans have proven to be the strongest and wisest footie contenders in the club’s search for ‘The Ultimate Fan’. These 86 showed the most potential when they outdid the other hopefuls through football quizzes at various clubhouse activations and a collaboration with an English daily, and will battle it out for the glorious title during Tiger FC’s Big Away Game on May 1 at Laundry Bar, The Curve. Continue reading →

An Iconic Win for Heineken

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Heineken Wins Putra Brand Awards_ Pic 03

Heineken Wins Putra Brand Awards_ Pic 03

Heineken, the world’s No.1 international premium beer, was conferred with the prestigious accreditation of being a Putra Brands Icon after successfully bagging the Gold Award for the ‘Beverage-Alcoholic’ category at the Putra Brand Awards for the fourth consecutive year. The only brand award chosen by the people based on their preferences, this win for Heineken indicates that the consumers are enjoying the brand.  Continue reading →