Life is Peachy with Edelweiss Peach

Treat the senses with the newly launched Edelweiss Peach, now available for purchase at participating outlets across Peninsular Malaysia.

KUALA LUMPUR, 9th October 2024 – Get ready to awaken your senses – Edelweiss Peach is now available in Malaysia. Combining the refreshing qualities of wheat beer with the perfect hint of delicately sweet peach, this latest innovation from Heineken Malaysia Berhad invites you to experience fruity refreshment in every sip.

Now available for purchase in 320ml cans, you can find Edelweiss Peach at selected supermarkets, hypermarkets and convenience stores across Peninsular Malaysia. Crafted from golden wheat and infused with the sweetness of peaches, Edelweiss Peach brings a bright and delightfully refreshing taste that is sure to awaken your senses. With its subtly sweet notes and crisp fruity finish, Edelweiss Peach adds a touch of fun to everyday moments. Continue reading

Take your Edelweiss experience to a whole new altitude in Genting Highlands

Edelweiss elevates fans’ drinking experience with the launch of its flagship outlet and numerous pop-up bars in major cities.

KUALA LUMPUR, 24th November 2021: Edelweiss, the premium wheat beer born in the Alps, has embarked on its #FeelTheAps journey to inspire fans to actively seek new discoveries and a fresh outlook in their lives and cities. As Edelweiss influencers share how they rediscover their cities with new adventures, fans too are hopping on the bandwagon for a chance to score attractive prizes.  

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#FeelTheAlps in your City with Edelweiss

Elevate your daily routines and uncover your playful side with new experiences in your city with Edelweiss.

KUALA LUMPUR, 16th November 2021: The seriousness of life often keeps us further away from exciting adventures. But deep down, everyone is looking for new adventures to spice up their routine. What if excitement and unexpected discoveries were just around the corner? Edelweiss, the premium wheat beer born in the Alps, is here to inspire fans to hit the refresh button and awaken their senses to enjoy life in a playful and fun way. Continue reading

EDELWEISS: BRINGING THE FRESHNESS OF THE ALPS TO MALAYSIA

HEINEKEN Malaysia introduces new premium wheat beer Edelweiss; an easy-to-drink modern wheat beer born in the Austrian Alps, made with all-natural ingredients to deliver a refreshing finish & subtle fruity aftertaste. Available now across Peninsular Malaysia in bottles, cans and on draught. 

KUALA LUMPUR, 9th June 2021 – Heineken Malaysia Berhad (HEINEKEN Malaysia) has launched the latest addition to its portfolio of award-winning beers and ciders – the premium wheat beer Edelweiss. Born in the Alps and made with all-natural mountain ingredients, Edelweiss is now available across Peninsular Malaysia in bottles, cans and on draught. Continue reading