POTENTIAL ‘CARLSBERG MILLIONAIRE’ CONSUMERS GET SMOOTH START TO YEAR OF THE SHEEP

Photo 1 (2)For lucky Carlsberg consumers, 2015 is proving to be a lucrative start as seven potential millionaires sailed smoothly into an unexpected windfall of cash prizes worth RM13,888 each thanks to the brand’s Chinese New Year promotion.

This definitely marks a smooth start to the Year of the Sheep for the seven finalists as they now gear up to compete against 31 other ‘Carlsberg Millionaire’ hopefuls to take home RM1 million in cash come March. Continue reading

TIGER BEER BRINGS “CELEBRATION OF GOLDEN PROSPERITY” TO ITS LOYAL CONSUMERS

gab_cny2As the Year of Goat approaches, Tiger beer brings its Chinese New Year campaign closer to the hearts of their loyal consumers through on-ground activities, promising an exciting promotion with great prizes and events. One of its nationwide road show campaign was held at a local food court in Klang Valley today.

During the on-ground event, consumers who purchased 3 big bottles of Tiger Beer, Guinness, Heineken or Anchor were given a draw voucher for them to be in the running as one of the 15 winners. Rewards ranged from cash prizes to supplies of Tiger Beer, Guinness and gold plated Fu Lu Shou set that is worth up to RM1,000 each. Besides the exciting prizes, consumers were also entertained by a variety of song and dance performances to elevate the festive mood among them. Continue reading

Win A Million RM with Carlsberg CNY 2015 Promotion

Henrik Juel Andersen, Managing Director of Carlsberg Malaysia, prepares to light the Dragon Cannon to trigger the launch of Carlsberg's 2015 Chinese New Year campaign.

Henrik Juel Andersen, Managing Director of Carlsberg Malaysia, prepares to light the Dragon Cannon to trigger the launch of Carlsberg’s 2015 Chinese New Year campaign.

Ushering in the Year of the Sheep with a nautical touch, Carlsberg Malaysia’s Chinese New Year (CNY) campaign is wishing consumers “Smooth sailing in a year of abundance” as it bids goodbye to the tumultuous events of the Year of the Horse to welcome a year of serenity, security and one that is simply smoother.  At its CNY campaign launch celebration, Carlsberg symbolically embarked on a ‘smooth’ journey into the Year of the Sheep by setting sail in a regal ‘Carlsberg Smooth Sailing Ship’ to mark the auspicious occasion of a new beginning. Continue reading

CARLSBERG BREWS LUCKY MILLIONAIRE IN THE YEAR OF THE SHEEP

Carlserbg CNy 2015Smoother sailing days are expected for the upcoming new lunar year as the challenging times in the Year of the Horse come to an end. For Carlsberg, the Year of the Sheep has an especially significant meaning as the brewery was originally founded in Denmark under this Chinese zodiac sign in 1847. With double the reason to celebrate the year of this animal sign, Carlsberg Malaysia is unleashing even more prosperity and good fortune on its consumers with a bounty of cash prizes. Continue reading

Two winners walk away with RM5K house party package

8 radler partyWouldn’t it be nice if you threw a year-end party but someone else picked up the tab? That is exactly what Tiger Radler will be doing for two loyal fans sometime in the next three months. Both Tiger Radler fans won a RM5,000 house party package at the pop-up party held at Pullman, Bangsar last Saturday (20 December). Continue reading

RUN INTO 2015 AT MDCC

Photo 2 (1)With 2014 drawing to a close, many are gearing up to celebrate the start of a brand new year! Over at Mutiara Damansara Commercial Centre (MDCC), comprising the Curve, eCurve and IPC Shopping Centre, New Year’s Eve is about to take on a whole new level of family fun and beyond.

MDCC this time around will be the site of the first-ever Night Fun Run to be held on New Year’s Eve in Malaysia! Runners are able to sign up for one of five different categories: 5km Men’s (competitive), 5km Women’s (competitive), 3.8km Men’s (non-competitive), 3.8km Women’s (non-competitive) or 3.8km Families (non-competitive). Continue reading

Gab’s 2015 CNY Campaign has RM1mil pure gold up for grabs

The management team of GAB at the launch of Tiger Beer's "Celebration of Golden Prosperity"

The management team of GAB at the launch of Tiger Beer’s “Celebration of Golden Prosperity”

This Chinese New Year, consuming some of Guinness Anchor Berhad best brews will present its loyal and discerning drinkers with bountiful, golden returns. Tiger Beer today unveiled their ‘Celebration of Golden Prosperity’ campaign for the Year of Goat valued at RM2.2mil.  Continue reading

Die-hard Fans Show Off Football Skills for Exclusive BPL Giveaways at Carlsberg Viewing Party

Photo 4It was mere weeks ago when Carlsberg hosted the getaway of a lifetime for its consumers at the Ultimate Football Retreat in Avani Sepang Goldcoast Resort. The weekend was a one-of-its-kind football fans’ fantasy come to life, as they got up close and personal with four living legends of Barclays Premier League – Dennis Wise, Gianfranco Zola, Steve Mcmanaman and Sol Campbell! Continue reading

Tiger FC fans to pitch their way to the UK

IMG_14Tiger FC did not disappoint when it said it had something epic to reveal to its fans at their second Big Away Game yesterday. Prior to the event, the footie fan club hinted that the news will present “something epic and something football aficionados will definitely cheer for”. Well, cheer they did. Continue reading